CONFERENCES AND CONVENTIONS A GLOBAL INDUSTRY Tony Rogers Primary Author mixed material bibliography Oxford Butterworth-Heinemann 2003 en English

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This is my second book about the fascinating conference industry in which I have been privileged to work for the past 13 years. In that period there have been huge changes and developments in the way the industry is marketed, in the organization and presentation of meetings and conferences, in the competition for a share of the lucrative economic ‘cake’ that conferences and conventions represent, and in a multitude of other ways. Yet the essence remains the same: it is about bringing people together to communicate by sharing information and ideas, to motivate and inspire, to launch new products and disseminate the latest research, and to negotiate in order to reach a consensus on the different challenges facing our world. Industry 658.3 0750657472 POLITEKNIK PARIWISATA PRIMA INTERNASIONAL UPT. PERPUSTAKAAN - OPAC (Online Public Access Catalog) 658.3 ROG c E00057 Perpus Utama 658.3 ROG c EBOOK: CONFERENCES AND CONVENTIONS A GLOBAL INDUSTRY conferences.jpg.jpg 851 2018-04-18 09:17:24 2018-04-18 12:15:37 machine generated